Authorship Markup

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The sample code below shows how to use Google's authorship markup (rel-"author") to associate your content with your Google profile.

<a href=""?rel="author" title="Your Profile Name">Your Google Profile Name</a>

It helps Google distinguish the original author of a work from someone who simply uses content produced by another person as a source for blog or website content.

You basically have to setup a profile on Google Plus to make sure the authorship markup serves its purpose.